Porirua Rebrand, The council PR person also addressed our questi
Porirua Rebrand, The council PR person also addressed our questions about the rebrand: • Prior to our rebrand, Porirua City Council’s brand no longer fit with our goal to be more customer focused and improve customer experience. From Pukerua Bay in the north to Titahi Bay in the west, Pāuatahanui in the east, and Kenepuru in the south – we are all part of the Porirua community. Porirua City Council's set the record straight on its $98,000 rebrand, which includes a hand-drawn smiley face. Our growth strategy informs, guides and influences the distribution of people, activities and spaces within our growing and changing city. ” The process kicked off with a brand awareness and perceptions study in the domestic market. Some of the best things to do in Porirua include visiting Pātaka Art + Museum, a museum and art gallery specialising in Māori and Pacific Island art, swimming at Te Rauparaha Arena Aquatic Centre, and shopping at The New Zealand Taxpayers’ Union is questioning the value of a $98,876 brand makeover at Porirua City Council. The design thinking was shaped by the idea that Porirua is the most welcoming city in New Zealand. We want to set the record straight and give some context as there’s been some misreporting about our rebrand which occurred in 2017. “After 480 submissions and eight hearings, all appeals have now been resolved Porirua City Council's set the record straight on its 98 thousand dollar rebrand. A branding specialist has slammed Porirua City Council's nearly $100,000 rebrand - fronted with a wonky smiley face - as boring, saying it does nothing to showcase the city. Look at it. Setting the record straight on Porirua City's rebrand There has been a lot of coverage in the media about our rebrand, which was launched in April 2017. Chief Executive Wendy Walker said the plan was the result of years of work by staff and community members. The New Zealand Taxpayers’ Union is questioning the value of a $98,876 brand makeover at Porirua City Council. We want to set the record straight and give some context as there’s been some misreporting. AT. Porirua Tourism: Tripadvisor has 3,773 reviews of Porirua Hotels, Attractions, and Restaurants making it your best Porirua resource. Barberhood is a barbershop that delivers to the people's demands. Kia orana, Porirua. Whether you're stopping by for a visit or looking to move here for good, we think you’ll really enjoy it. • We think our look and sound is Porirua is a diverse and welcoming city that is home to more than 62,000 people. Sep 29, 2025 · Porirua locals are voting on a potential mega-council merger, and, bucking the national trend, picking a mayor from an all-female lineup. Setting the record straight on Porirua City's rebrand There has been a lot of coverage in the media about our rebrand, which was launched in April 2017. The busy city centre is contrasted with beautiful scenic reserves that offer dozens of trails. Planning a trip to Porirua? Check out our in-depth Porirua travel guide and find out what to do, where to eat and where to stay in this hidden gem The group, which also includes Sportsgirl, said yesterday that its Porirua outlet, two stores in Hamilton and three in Auckland would close. Taxpayers’ Union spokesman Louis Houlbrooke says, “The official new avatar for Porirua is a picturesque coastal city situated in the Wellington region of New Zealand. The new logo for the city once-dubbed P-Town is what appears to be a hand-drawn smiley face – as shown on Porirua City Council’s Thompson Property Group, owner of Porirua MegaCentre, acquires Outlet City in Tawa, marking a significant property transaction. . The new logo for the city once-dubbed P-town is what appears to be a hand-drawn smiley face – as shown on Porirua City Council’s Porirua ratepayers have stumped up nearly $100,000 for new branding, crowned with a wonky smiley face. This was reflected in the feedback from our residents about wanting better communication. The official new avatar for the Council, which you would expect to be emblematic of the rebrand’s quality, is a limp and childlike smiley face. We are locally owned. Aug 8, 2019 · New Zealand council mocked after spending almost $100k on MS Paint-style re-brand Aug 08, 2019 Picture: Porirua City Council Aug 7, 2019 · Porirua City Council's set the record straight on its $98,000 rebrand. For the people Whether it’s protecting products, preserving food, or providing healthcare solutions, our products and services, along with our commitment to sustainability, have made Sealed Air a leader in protecting everything that’s important to your business. If you want to get in touch with us you can call around the clock on 04 237 5089 or report Porirua City is our place. ” says Renner. A $ 60,000 Saatchi & Saatchi design was launched last night and has already transformed a new park next to Porirua Stream. Porirua completely surrounds Te Awarua-o-Porirua Harbour, which is a popular spot for windsurfing, waterskiing and jet skiing. The large harbour and coastal beaches to the west present multiple opportunities for swimming, boating, and water sports. Made with Strategy Creative. The Taxpayers’ Union has received, under an official information request, a breakdown for the city’s brand makeover which came out with a $98,876 cost. Torpedo7 is undergoing major changes under its new owners, Tahua Partners, with a mix of store closures and rebranding plans announced. We’ve read your posts and while it’s not possible to reply to you all individually, we’ve heard what you have to say and are taking this on board. Figures released by Taxpayer's Union revealed that $98,876 cost was spent on a brand makeover, which included a hand-drawn symbol with a wonky smile. Figures released by Taxpayer's Union revealed that $98,876 cost was spent on a brand makeover, which included a hand-drawn Aug 5, 2019 · A new smiley face logo for the Porirua City Council cost ratepayers $98,000, an Official Information Act (OIA) response received by the New Zealand Taxpayers' Union confirms. IT. At the full Council meeting on 30 November, Porirua Mayor Anita Baker acknowledged the significance of this decision. LOOK. Signs around the city, correspondence from the council, etc. The design was apparently chosen because it ‘connects with the city’s youthful population’. Never seen the logo before but I think the rebrand has been pretty good, and thinking about it 100k is probably not a bad deal. An internal rebranding process fitted the budget and culture of Whitireia. When I see a sign I quickly know its the council advertising something, which I think shows the branding is effective. In the 19th century, the name designated a land-registration district that stretched from Kaiwharawhara (or Kaiwara) on the north-west shore of Wellington Harbour northwards to and around Porirua Harbour. The Proposed Porirua District Plan (PDP) wi A medium-sized Porirua business, Tangerine had a good understanding of Whitireia and had recently won the contract to produce the Prospectus. Its natural beauty, diverse culture, and a variety of attractions make it an excellent destination for visitors. Porirua City has a reputation it doesn’t deserve. Some of the best things to do in Porirua include visiting Pātaka Art + Museum, a museum and art gallery specialising in Māori and Pacific Island art, swimming at Te Rauparaha Arena Aquatic Centre, and shopping at An internal rebranding process fitted the budget and culture of Whitireia. Our annual report shows how well we’ve managed our projects, services and financial performance against the original intentions of the Long-term Plan (LTP). The new logo for the Porirua City Council was recently unveiled, and brace yourself because this work of art cost ratepayers a whopping $98,000. See our locations across New Zealand. Barberhood Barbers, Porirua. Chief executive Colleen Callander said it would know in the next few days how many of its 120-odd staff would be redeployed or laid off, and the changes would occur between June and August. Porirua City Council has approved the Proposed District Plan for Porirua, which will play an influential role in how the city develops in coming years. Aug 12, 2019 · A new smiley face logo for the rebranding of New Zealand's Porirua City Council has reportedly cost taxpayers a whopping NZ$98,000. Porirua City Council hopes a rebrand will create a buzz around its $18 million city centre revitalisation project. To tackle this, we gave them a rebrand to reshape the way the city is presented and perceived. Come and visit us – we’re looking forward to meeting Porirua Annual Report shows city continues to gear up for the future The new playground at Te Manawa is a hit with our tamariki Change, both exciting and challenging, has been the stand out in Porirua City’s recently released Annual Report 2018/19. When Porirua ratepayers gaze long Porirua City is a vibrant city with multiple villages all connected by our beautiful harbour, estuary, waterways, and parks. We think Porirua is a fun place to live, work, and play in. 1,949 likes · 6 talking about this · 27 were here. Porirua City Council has formally adopted its new District Plan, marking a major step in shaping the city’s future development while safeguarding the environment. The Proposed Porirua District Plan (PDP) will replace Council’s existing district plan, which became operative in 1999. Talk to a specialist at your nearest Kiwibank branch, who will assist you with your banking needs. The Porirua harbour extends across two arms — one reaching east toward Pāuatahanui, and the other reaching south toward Porirua city. You can find out about our services, our Council and Porirua businesses and culture. Porirua ratepayers have stumped up nearly $100,000 for new branding, crowned with a wonky smiley face. The expensive new branding for Porirua City Council in Wellington, New Zealand appears to have a child-like illustration. The company has confirmed that it will shut down its Rotorua and Westgate stores, while transforming 10 of the remaining 16 locations into outlet-style stores, branded as The Outlet. “They put forward exploratory ideas for general staff evaluation, they fronted up and assisted with education and communication. Check out Discover Porirua for info about things to do, our beaches and harbour, parks and reserves and events happening in our city. NINETY EIGHT THOUSAND The name "Porirua" has a Māori origin: it may represent a variant of pari-rua ("two tides"), a reference to the two arms of the Porirua Harbour. As you may have read in our earlier post here on Facebook, the smiley face isn’t our logo and the $98,000 was for the full rebrand of the Council in 2017, which was a lot of work. ivcq4, zkv3m, nwqr, yzbo7, z0ucph, pv3r, sbhkw, 3n94, ayi6j, jry9m,